We have four simple ideas that drive our company
We support local businesses. We do this by helping them grow and improve their profitability through marketing and promotion.
Planning the unpaid media first
The traditional advertising model of buying ads and hoping people come doesn't cut it anymore. Businesses need a smarter model. A better approach starts with unlocking the value and exposure from your own media before you pay someone else. That includes tapping into your physical property, business partnerships, staff, customer relationships, content, social media, PR channels. Our second option will always be paid advertising.
Grow and create opportunities for future marketing leaders
Getting a start in marketing is tough for today's young aspiring marketers. A core mission for our company is to give as many marketing students real world experience and a valuable start in their careers.
We know how hard it is to justify spending on marketing. Our play is to make marketing affordable and valuable to our clients at the same time.